mySupportPath.com Redesign

Leading up to the launch of the new mysupportpath.com I was asked to refresh and modernize the branding and design of Support Path. The elements that were required to remain were the logo and primary color of green. To refresh and modernize, I added blue to the color palette along with incorporating patient imagery. For the new mysupportpath.com, I was asked to simplify the design so the users would be able to clearly and easily navigate the site. I created a distinct homepage with three large CTAs for the three main users the site targets. I pulled through the imagery from the homepage CTAs into the hero art of the corresponding interior page to create a consistent look.